Largest Social Media Platforms 2024 By Users. The average person uses 6.7 different social networks per month. Statista predicts that snapchat will have 49.6 million gen z users in 2024.

There are 5.04 billion social media users at the start of 2024, equating to 62.3 percent of the world’s total population. As of october 2024, facebook tops the list of the most popular social media platforms by user count, with close to 3.1 billion users worldwide.